Enagic EU is a proud member of the Direct Selling Europe

DSE represents the interests of the sustainable, ethical and consumer-oriented direct selling industry in the EU.

Direct Selling Europe (DSE) distinguishes itself by exclusively representing companies and associations that have a irreproachable reputation and implement sustainable and ethical business practices towards both consumers and sales consultants alike.

DSE strictly distances itself from all illegal, criticised or unserious forms of direct selling.

DSE Mission and Objectives DSE Code of Ethics Enagic's DSE Member Profile Learn More about our Prestigious Certifications

HUMAN BASED MARKETING

Enagic believes in the power of hard-working, independent people.

That's why our whole marketing strategy is based on the direct sales model. Distributors in this HBM (Human Based Marketing) introduce new clients to the firm and earn commissions.

Rewarding word of mouth

When you find something that you love, you will recommend it to others.

Kangen Water® produces such profound results in peoples lives, that it's only natural for our clients to share its benefits with other family members, friends, neighbors, and associates. Enagic Corporation believes they should be compensated for that.

Rerouting profits back to distribution

Kangen is a Japanese term that means "return to the origin".

In the past, wholesalers and retailers took the largest percentage of business profits. Enagic wants to reroute this profit BACK to our distribution force that works hard for us, BACK TO THE ORIGIN.

We believe that this strategy is the most effective and fair way to do business in today's economy, as it brings equal opportunity for those who want to build prosperity for themselves and their families.